WorkingTrust
Post in 5 days ago

Analytics Engineering

Summary

Build a marketing tracking and attribution tool inside an existing service marketplace platform. The system will create unique campaign tracking links and track the customer journey from click through registration, paid subscription, and cancellation.

The freelancer will build the actual tracking and attribution infrastructure and integrate it with the existing application. This is *not a reporting/data analyst role*.

  1. Build unique tracking links by campaign, channel, content/creative, and destination
  2. Track social media, blogs, influencers, email, websites, QR codes, and other channels
  3. Track Click → Registration → Paid Subscription → Cancellation
  4. Preserve original campaign attribution when users return and convert later
  5. Track the two primary user types separately
  6. Display clicks, registrations, paid subscriptions, cancellations, and conversion rates
  7. Integrate with GA4 and Google Tag Manager
  8. Build backend tracking functionality and APIs
  9. Work with SQL/relational databases
  10. Implement UTM and first-party tracking
  11. Implement event and subscription tracking
  12. Integrate analytics functionality into the existing application
  13. Stripe experience is a plus
$9,000.00
Small
Remote Job
Ongoing project

Skills and Expertise

No skills added for this project yet.

Activity on this job

Proposals:0 to 2
Last viewed by client:4 days ago
Interviewing:0
Hired:0

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